5 Takeaways From Long Island's First A.I Conference At LIU Post
Jonathan Dolan, Owner at Off Main Marketing – Published on April 5, 2024
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This post is a short list of 5 Takeaways From Long Island’s First A.I. Conference At LIU Post. NOTE: If you are looking to learn more about how artificial intelligence can improve your sales and marketing, you should be setting aside at least one or two hours each week to test out different A.I tools, and to familiarize yourself with their capabilities, as well as their short comings.
Feel free to send us a message if you have any questions, and I hope the takeaways in this post are helpful in your marketing journey!
Artificial Intelligence Conference Takeaways
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1) 64% of businesses are primarily using A.I. for marketing and promotion
57% use it for communicating with customers
Identifying customers, customer insights, and relationship management are the other most common uses.
– Results from the Long Island Industry Survey on Artificial Intelligence
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2) Unlike Social Media “Racing” for your attention…
Artificial Intelligence tools are “Racing” for intimacy!
(To get to know you better than the other tools do)
– paraphrased from Keynote Speaker Dr. Radhika Dirks, Founder & CEO of XLabs
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3) Website chatbots will be replaced with human like A.I. video assistants
This can increase the personalization of assistance, and overall customer satisfaction
– paraphrased from panelist Suzanne McLaughlin, EVP of Sales & Marketing at Custom Computer Specialists
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4) Businesses should implement an A.I. Acceptable Use Policy for employees immediately
And ask your clients if they approve you using A.I. when performing services for them.
– paraphrased from panelist Peter Scavuzzo, CEO of Marcum Technology (when discussing data security)
TEXT:
5) Beware that A.I. suffers from a range of data biases, which leads to giving poor directions.
Beyond political bias, A.I. has other biases such as gender bias: (ex: doctors are male, and nurses are female”)
– paraphrased from Keynote Speaker Dr. Radhika Dirks, Founder & CEO of XLabs
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